Monday, 11 April 2016

OUGD503 - Responsive [SB2] - Bottle Labels

Here are the bottle labels I designed for our FeverTree bottle:


Front







Back



My labels in my opinion were bold enough to capture the consumers' attention but not too overpowering as to take away from the monoprints, which was my main aim creating these. We changed the typeface from the suggested typeface by FeverTree because we felt that the bottle worked well with a modern yet authentic contrast, instead of having a strong serif to go with an already stylised bottle. The labels are clearly a part of a set with bold numbers that share a similar colour scheme to the bottle they are placed on, solidifying the link between label and wrap.

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