Monday, 17 November 2014

Message & Delivery Evaluation


I think for this brief I had a strong concept with good execution. With more time I would be able to print the final outcome on a brighter pantone which could be luminous, but as the stock had to be ordered in I had no time for it. I would also have liked to add more of a stronger concept onto my image only poster, as I feel that it could be confused with other issues in the world unless the person is up-to-date with current events. If I was able to add a small tagline, I feel it would be a much more powerful blow and would incite more questions from my audience.

However, I think overall my concept was strong and I managed to achieve what I set out to do: raise awareness of how real Ebola is and how waiting to act can result in fatal consequences, such as only reporting on Ebola when the western world begins to contract it. These posters I hope will force people to question their own motives and hopefully persuade them to donate to ActionAid and to make a positive difference towards the world instead of living in western ignorance until the inevitable happens and is unable to be stopped.

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