Tuesday, 4 November 2014

Alphabet Soup - Interim Work

Here is the work I have sketched out so far of my letterforms, all showing different concepts of my word: reliable.

Here is some of my starting conceptual ideas on how to create a reliable typeface that is appropriate for the task and at the same time it is aesthetically pleasing to my audience. My criticism I recieved for this from the interim crit was that I wasn't changing the typeface enough, which I disagree with because I think changing the typeface too much would interfere with its' reliability. I was told however to not take my word as literally which I have since worked more on to try and try out new approaches to my word.

Here are some more of my designs where I tried to approach my word with more of an abstract feel and properly explore my word in a more conceptual fashion, with such examples as turning reliable on its head and creating an unreliable typeface by making a stroke through the letters.

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