On final evaluation, this was an interesting brief because I was able to allocate all of my time towards it which definitely helped me in the research portion of my work. I took my feedback from previous briefs into account and tried to generate more outcomes than I usually would, and found that it helped me diversify the my final idea and create a concept with more than one concept. The idea of creating work for an ethical cause rather than simply commercial work made this brief more interesting for me, because I felt like I was committing to a real change in the world (or my local community at least.)
The element I enjoyed the most about this brief was being able to create my own stencil and paint (using temporary paint) on a wall. I've never physically created anything like that before and going back to a more authentic protest method felt right for this brief. The idea of creating a number of stencils for people to print and use themselves communicated to the idea of community and a sense of community is paramount to come together to protest an idea.
I found creating work about anti-gentrification hard as it has only come to light in the media in recent years, which left me with a limited amount of research and I had to create my own research through asking my target audience and communicating with people in my local community.
If I could improve my project, I would try and actually put my posters up across London and generate a genuine following to the cause. This would be an interesting idea as there's an opportunity for the community to come together and build on my initial concept, constantly evolving with the problems that arise.
No comments:
Post a Comment